Content Introduction
This video introduces a simple strategy for e-commerce stores to grow faster: affiliate marketing. It's not about new AI tools or Facebook tricks, but about getting others to promote your brand. The strategy involves using the Up Promote app on Shopify. The video demonstrates creating a program, setting commission rules, choosing payment methods, recruiting affiliates, and providing them with promotional tools. The video differentiates between manual paying the affiliates and automated version. The video also covers how to track sales and pay affiliates once they send the sales to store.Key Information
- The video introduces a strategy for e-commerce stores to grow faster by leveraging other people to promote the brand.
- The strategy involves affiliate marketing where individuals promote the store and earn a small commission for each sale they refer.
- The video recommends using the 'Up Promote' Shopify app for setting up the affiliate program due to its ease of use and comprehensive features, including a free plan.
- The process involves creating a program, enrolling affiliates, setting commission rules (such as percentage of sale or flat rate), and excluding certain products from commissions.
- The video suggests rewarding content creators by offering a 10% commission for every order they refer.
- The video demonstrates setting up a specific product commission, offering 15% for promoting a particular product, and explores various commission options.
- The video also explains how to manage payment methods, including manual payments via bank transfer.
- The video recommends using customer referral programs and multi-level marketing.
Timeline Analysis
Content Keywords
E-commerce Growth Strategy
A simple strategy to get others to promote your brand on Shopify with affiliate marketing. It takes about 10 minutes to set up, and it allows others to promote your business without upfront payment or a big team.
Shopify Affiliate Marketing
Utilizing Up Promote, Shopify's affiliate marketing to allow others to promote your brand and earn a small commission for every sale they refer. This method is low risk, high leverage, and scalable.
Up Promote App
An easy-to-use Shopify affiliate app with many features, including a free plan. Up Promote allows you to create programs and enroll affiliates; this promotes your store and rewards affiliates for sales.
Affiliate Program Setup
The first step is to set up a program and determine rules, including commission structure (simple fixed or advanced based on order value), products to exclude, and special product commissions. These settings will determine how to pay them, and outreach.
Affiliate Payment Methods
Up Promote offers two payment options: Manual Payment and Automated. The manual payment option is free, but you can only pay them when they refer a sale and based on their commission number. Automated is only offered for paid accounts and allows you to automatically integrate and pay with other accounts such as PayPal
Affiliate Recruitment
Up Promote offers many different methods to recruit great affiliates. Creating a Registration Page, adding them manually, getting customers to be affiliates themselves, etc.
Affiliate Motivation
Motivation is key to keeping good affiliates in the program. Up Promote offers promotional resources, including coupons, a media gallery of branded images, and a bonus program to incentivize them.
Affiliate Marketing Strategy
A summary of implementing Up Promote on your e-commerce store, combining it with many pre-existing marketing programs, and getting the best possible results
Related questions&answers
What is the video about?
What is the app recommended in the video?
What is the first step to set up the strategy?
What commission structures are available?
Can you exclude certain product from commission?
How does the payment method work?
What are the ways to recruit affiliates?
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