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How I’d Launch a $27 Product To Make $100k in 2 Days

#Digital marketing
2025-09-03 10:528 min read

Content Introduction
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In this video, Maria Went shares her proven strategies for achieving consistent $100,000 launch days through short, tight product launches. She emphasizes the importance of urgency in driving sales and encourages viewers to have pre-launch content that builds anticipation among their audience. Maria explains how to develop a VIP waitlist to gauge interest and create demand for digital products. She outlines essential tactics like early bird pricing and time-sensitive bonuses to compel people to purchase quickly. The video also stresses the significance of analyzing launch data to improve future efforts. Maria encourages aspiring digital product creators to focus on finding effective product ideas and leveraging her techniques to ensure successful launches.

Key Information

  • Maria Went discusses her successful strategy of launching digital products, achieving significant sales every month with short two-day launches.
  • She emphasizes the importance of keeping launches brief, using urgency to motivate buyers, and the effectiveness of early bird pricing and time-sensitive offers.
  • Maria highlights the significance of building pre-launch content to create demand and urgency among potential buyers.
  • She shares her experience of generating over $13 million in sales through digital products and the importance of tracking launch performance metrics.
  • Maria mentions the role of a VIP waiting list in gauging interest and ensuring stronger sales upon launch.

Timeline Analysis

Content Keywords

100k Days

The speaker shares their experience of achieving multiple 100k days through a consistent two-day launching strategy, emphasizing the efficacy of their formula.

Digital Products

The speaker, Maria Went, discusses the sale of digital products and her success, attributing over $13 million in sales to her effective launching methods and teaching others how to do the same.

Launch Strategy

The speaker outlines her launch strategy, which includes short, timed launches, urgency angles, and the importance of tracking launch metrics to assess performance and improve future results.

VIP Waitlist

The VIP waitlist strategy helps build hype for new launches by allowing interested individuals to express early interest, ensuring they are primed to buy when the product launches.

Urgency

The speaker emphasizes the importance of leveraging urgency in marketing, advocating for limited-time offers and pricing strategies that compel customers to make immediate purchases.

Teaup Content

Teaup content is essential for engaging potential customers before a launch, creating anticipation and demand, which leads to higher sales upon release.

Sales Metrics

The speaker stresses the need to track sales metrics and audience responses to refine and optimize future launch strategies.

Related questions&answers

What is the main focus of your strategy?

The main focus is to have several different 100k days every month using two-day launches.

How do you achieve high income during launches?

I utilize a specific formula for launching products effectively.

Why is urgency important in your launches?

Urgency drives potential customers to make quick purchase decisions, increasing sales.

What is 'teaup content'?

Teaup content is pre-launch material that builds trust, creates demand, and preps customers to buy.

How do you track your launch success?

I keep detailed metrics of each launch to understand what worked and what didn't.

What does a typical launch timeline look like?

Typically, there is a two-day launch preceded by 5 to 7 days of preparatory content.

What are the benefits of a VIP waitlist?

A VIP waitlist allows interested customers to express intent early and gives insights on launch potential.

How do you handle pricing during launches?

I suggest using one pricing-based and one time-based urgency angle during the launch.

What kind of digital products do you recommend launching?

It's crucial to choose digital products that have high appeal and potential for viral success.

What’s your experience with digital product sales?

I have successfully generated over $13 million from selling digital products.

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