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How To Use Reddit For Business 2025 | Complete Beginner's Guide

#Social Media Marketing
2025-10-28 13:059 min read

Content Introduction
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In this video, the presenter offers a beginner's guide on how to effectively use Reddit for business. It emphasizes understanding the Reddit mindset, which values genuine engagement over spammy promotions. The guide suggests creating a professional account, participating in relevant communities, and building a reputation by offering valuable contributions without overtly selling products. Through strategies like the '9-to-1 rule' for posting, where for every promotional content there should be nine value-adding posts, users can create a positive presence on the platform. The importance of engaging with targeted subreddits through discussions and AMAs (Ask Me Anything) is highlighted, along with sharing content that provides solutions to audience problems. The video encourages businesses to connect with communities by discussing expertise and participating in discussions to build goodwill and authority.

Key Information

  • The video is about how to get started with Reddit for business.
  • Reddit is a network of specialized communities that dislike spam and promotional content.
  • The primary goal for businesses on Reddit should be to be a resource rather than focusing on sales.
  • New users are encouraged to build a professional reputation by engaging genuinely for at least two weeks before posting promotional content.
  • The 9-to-1 rule suggests for every promotional post, there should be nine value-adding posts.
  • It's important to post content that is not just promotional but genuinely helpful or informative.
  • Utilizing AMA (Ask Me Anything) formats can build goodwill and position individuals as experts within their niche.
  • Engagement and community interaction are crucial for success on Reddit.

Timeline Analysis

Content Keywords

Reddit for Business

The video discusses how to get started with Reddit for businesses, emphasizing the importance of approaching Reddit correctly to tap into qualified traffic, market research, and loyal customers.

Reddit Mindset

It is crucial to understand the Reddit mindset, which focuses on genuine community involvement rather than spammy promotional tactics. Building a professional reputation on Reddit is highlighted as a critical first step.

Establishing Professional Reputation

New users are advised to spend initial weeks engaging with the community, offering genuine advice without linking to their business, to build trust and a positive reputation.

Subreddits and Niche Relevance

To effectively reach an audience, businesses should identify relevant subreddits and engage with them, ensuring content is tailored to the specific interests of those communities.

9 to 1 Rule

The video advocates for a posting strategy of 9 non-promotional posts for every 1 promotional post to maintain credibility and add value to the community.

Ask Me Anything (AMA)

The benefits of hosting AMAs in relevant subreddits are discussed, highlighting this method as a way to establish authority and build goodwill within the community.

Content Creation

Creating valuable, engaging content is stressed as a means to attract and retain audience attention, with tips on linking to educational resources rather than direct product pages.

Related questions&answers

What is the purpose of this video?

The video aims to show how to get started with Reddit for your business.

Is Reddit a good platform for businesses?

Reddit can be a hard place for businesses, but if approached correctly, it can be a massive source of qualified traffic, market research, and loyal customers.

What should I first understand when using Reddit for business?

You should understand the Reddit mindset, which is that it is a network of communities that dislike spam and promotional links.

What is the primary goal of businesses on Reddit?

The primary goal should be to be a resource, not a sales representative.

How should I interact on Reddit as a business?

You should focus on sharing genuine expertise, answering questions, and engaging in patient discussions related to your industry.

What is the 91 rule mentioned in the video?

The 91 rule indicates that for every one promotional post you make, you should have nine non-promotional value-adding posts.

How can I build credibility on Reddit?

Spend your first two to four weeks commenting and offering genuine advice without linking to your company to build trust within the community.

What type of content should promotional posts include?

Promotional posts should be in the form of a deep dive piece of content that naturally features your product as a solution, rather than direct product links.

What is an AMA on Reddit?

AMA stands for 'Ask Me Anything', which is a format where individuals or leaders in a company can host sessions in relevant subreddits allowing the community to ask them questions.

What should I avoid while posting on Reddit?

Avoid directly linking to product pages; instead, link to educational resources or your website's homepage.

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