EN

How To Find The Right Video Ideas On YouTube (Step-By-Step)

#Social Media Marketing
2025-09-01 16:5610 min read

Content Introduction

The video features a content creator sharing strategies for generating successful YouTube video ideas using the 'Icon Method.' The host, who runs multiple successful YouTube channels with a significant following, addresses common questions about coming up with content that consistently performs well. He reveals his exact methods and emphasizes the importance of testing ideas that have proven successful rather than seeking originality. The video outlines steps for using the Icon method to discover and improve existing video concepts while maintaining an engaging approach. Additionally, the host introduces a free title generator tool designed to help users create compelling titles based on existing successful content. He also shares a success story where a client found significant viewership growth using these principles, demonstrating the effectiveness of his strategies. The overall message encourages viewers to leverage established ideas and enhance them for better results while promoting the title generator as a valuable resource.

Key Information

  • The speaker runs multiple YouTube channels with over a million subscribers combined and earns six figures monthly.
  • He is frequently asked how he comes up with successful video ideas and is introducing his 'icon method' to find effective video topics.
  • The icon method focuses on evaluating existing successful content rather than creating from scratch, promoting the idea of learning from others' successes.
  • Key steps involve finding popular videos in your niche, analyzing their view-to-subscriber ratios, and selecting ideas that can be improved upon for better execution.
  • The speaker also emphasizes the importance of passion for the topics you choose to cover in your videos.
  • He provides a tool called the title generator GPT, which helps generate better video titles and is currently free.
  • The method works across various niches and has been successful for both him and his clients.
  • It's advised to download the title generator to enhance video creation efficiency, and the speaker encourages booking a consultation call for personalized help.

Timeline Analysis

Content Keywords

YouTube Channels

The speaker runs multiple YouTube channels with over a million subscribers combined and earns six figures monthly.

Video Ideas

The primary question the speaker receives is how to come up with effective video ideas that actually work.

The Icon Method

The speaker introduces the 'Icon Method' for generating video ideas, based on evaluating proven concepts rather than original ideas.

Content Strategy

Finding video ideas doesn't need to be complicated; the Icon Method relies on discovering successful content and enhancing it.

Audience Engagement

The speaker emphasizes the importance of making videos that resonate with their audience's interests and the relevance of channel taxonomy.

Title Generator GPT

The speaker introduces a title generator tool, GPT, designed to help create compelling video titles and improve video visibility.

Success Rate

The speaker claims that using the Icon Method can significantly increase the success rate of video ideas from less than 1% to potentially 20-30%.

Example Case

An example is presented about a video titled 'the most worthless college majors' which garnered significant views despite poor quality.

Video Assessment

The speaker discusses evaluating potential Muse videos based on their view-to-subscriber ratios and overall quality.

Content Creation

Content creation should focus on improving existing ideas to deliver better versions without copying directly from others.

Client Success Stories

The speaker shares client success stories, highlighting how they assisted individuals in achieving more views and engagement through strategic content creation.

Related questions&answers

What is the 'icon method' mentioned in the video?

The 'icon method' is a strategy for finding and creating video ideas that have proven success, allowing content creators to leverage existing successful concepts and improve upon them.

How can I generate video ideas using the icon method?

You can generate video ideas by finding popular videos in your niche, analyzing their performance (views to subscriber ratio), and creating your own version with better execution.

What should I look for in successful videos while using the icon method?

Look for videos that have high view counts compared to subscriber counts, ideally a ratio of at least 5:1, indicating that the idea is popular regardless of the creator's existing audience.

Why is it important to evaluate the quality of existing videos?

Evaluating the quality of existing videos helps you identify what to improve on, such as creating better thumbnails, titles, video quality, and content, leading to higher engagement and viewership on your own videos.

What tools can I use to aid in video title creation?

You can use the title generator GPT mentioned in the video, which helps create titles based on existing successful videos, ensuring that your titles are appealing and effective.

How can passion influence the video creation process?

Being passionate about your video topics can increase engagement and authenticity, resonating more with viewers and making it easier to create high-quality content.

What is the significance of social proof in video marketing?

Social proof plays a crucial role because videos that already have a significant number of views are favored by algorithms, making it more challenging for new, identical content to gain traction.

How can I stay organized in my video creation process?

You can use tools like ASA boards to organize your ideas, including sections for content ideas, titles, thumbnails, scripts, and launch schedules, ensuring that you maintain a structured workflow.

What should I do if I cannot improve an existing video idea?

If you cannot improve upon an existing video idea, it's best to move on to the next idea rather than attempting to recreate something that lacks potential.

How important is it to align your content with your brand?

It's very important to align your content with your brand as this maintains consistency and helps attract the right audience who resonates with your values and topics.

Can the icon method work in all niches?

Yes, the icon method has been shown to work across various niches, as it focuses on proven concepts rather than trying to create original ideas from scratch.

More video recommendations

Share to: