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Best Times to Post Facebook Reels: Increase Your Views, Reach and Engagement on Facebook!

#Social Media Marketing
2026-02-13 17:197 min read

Content Introduction
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In this video by Brandi from Life Marketing, viewers learn about the best times to post on Facebook to maximize engagement and reach. The video emphasizes that weekdays, particularly times like 1 PM, 2 PM, and 3 PM on specific days (Monday, Tuesday, and Wednesday) are optimal for posting. It also discusses the worst times, such as early mornings and late nights, especially on weekends. Brandi provides insights on how to determine the ideal posting times for one's specific audience through Facebook Insights, allowing users to analyze their past posts' performance. Additionally, she encourages small business owners to experiment with various posting times and observe engagement patterns to inform their strategies. The episode wraps up with resources for increasing views on Facebook reels and offers a professional service for those needing assistance with video marketing.

Key Information

  • Understanding the best time to post on Facebook can significantly increase your views, reach, and engagement.
  • Weekdays, particularly Monday and Tuesday at 1 PM, 2 PM, and 3 PM, as well as 11 AM on Fridays, are among the best times to post.
  • Sundays, early mornings, and late nights are considered the worst times for engagement.
  • Specific posting times can be determined by analyzing past posts on your Facebook Insights to identify engagement patterns.
  • For those starting without much data, it's advisable to begin with average posting times based on studies and then test different times and days.

Timeline Analysis

Content Keywords

Best Time to Post

Understanding the best time to post on Facebook can significantly increase your views, reach, and engagement. Studies suggest that weekdays, particularly Monday and Tuesday at 1 PM or 2 PM, and Wednesday around 1 PM, tend to be the most favorable times.

Engagement Strategies

Engagement can be optimized by analyzing the top-performing posts and their posting times. It's crucial to check Insights on Facebook to determine when your audience is most active. Tailoring your posting schedule based on these insights can help improve engagement.

Facebook Insights

Utilizing Facebook Insights allows you to filter posts by engagement, helping to ascertain the ideal times to post for maximum effect. It's advised to note the best-performing posts and analyze their posting times for patterns.

Weekly Posting Tips

Regularly reviewing engagement data every few weeks can provide insights into optimal posting times. Testing different days and times is essential for gathering enough data to make informed decisions about your posting strategy.

Resources for Video Marketing

For those interested in professional help for video marketing, a service is offered to manage short video marketing tailored for small business owners. Additional resources and tips for increasing views on Facebook reels are provided in separate linked videos.

Related questions&answers

What is the best time to post on Facebook for engagement?

Studies suggest that the best times to post on Facebook are on weekdays, particularly 1 PM, 2 PM, or 3 PM on Monday, and Tuesday, as well as 11 AM on Fridays.

Are weekends good for posting on Facebook?

No, weekends, especially Sundays, along with early mornings and late nights, are considered the worst times to post if you want engagement.

How do I determine the best posting times for my specific audience?

You can calculate the best times by analyzing your Facebook Page Insights to see when your posts receive the most engagement.

What should I do if I don't have much data on engagement yet?

Start posting during the average best times suggested in studies, and after a few weeks, review your insights to adjust your posting schedule based on your audience's engagement patterns.

What kind of posts should I look at to determine my best posting times?

Look at your top 10 to 20 performing posts and evaluate the dates and times they were posted to find patterns in engagement.

Is it important to filter by engagement when analyzing post performance?

Yes, filtering by engagement can help you understand which posts resonate most with your audience.

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