3 Tips for Finding the Best Time to Post on Facebook

2026-02-13 17:218 min read

In this video, Rick Stubblebine from 912 Mojo shares three tips for finding the best time to post on Facebook. He suggests focusing on general posting times like Wednesday at 3 PM and Saturday at noon, but emphasizes the importance of analyzing past post performance to identify optimal posting times specific to your audience. The tips include: 1) Analyzing when followers are online versus when they engage, 2) Understanding the value of different types of engagement (clicks, shares, likes), and 3) Considering the content type of your posts, as different content may have unique best posting times. A bonus tip encourages segmenting your audience to tailor content and timing effectively. The video concludes with an invitation for viewers to reach out with questions.

Key Information

  • The speaker, Rick Stubblebine, introduces the topic of finding the best time to post on Facebook.
  • General suggestions for optimal posting times include 3:00 PM on Wednesdays and noon on Saturdays, but individual testing is essential.
  • Factors to consider when determining the best posting times include when fans are online vs. when they engage with posts.
  • Analyzing past posts can provide insights into engagement patterns and help identify which types of engagement (clicks, shares, comments) are most valuable.
  • Unique content types may require distinct posting strategies, and it's recommended to categorize posts to better understand engagement differences.
  • A bonus tip is to tailor posting times according to different audience segments, such as mothers, grandparents, or students, to maximize engagement.

Timeline Analysis

Content Keywords

Facebook Posting Time Tips

Rick Stubblebine from 912 Mojo shares three tips for finding the best times to post on Facebook. He emphasizes analyzing actual post performance, considering audience engagement, and testing different content types and posting times.

Audience Engagement Analysis

Understanding when your fans are most likely to be online isn't enough; engagement rates during those times are crucial. Analyze past posts for insights on what types of engagement are most beneficial for your goals.

Types of Engagement

Rick advises deciding which types of engagement—clicks, shares, comments, or likes—are most valuable to your business success, as not all engagement has the same importance.

Content Variety

The content you post (curated articles versus special offers) can impact engagement differently. Categorize posts to evaluate which types resonate best with your audience.

Segmented Audiences

Different audience segments (e.g., mothers, grandparents, students) may have unique best posting times. Match content and timing to these segments for better engagement results.

Systematic Testing Approach

Utilize Facebook insights data to systematically test different posting times, content types, and frequencies to achieve the best results for your business.

Contact for Questions

Rick invites viewers to reach out with any questions regarding the best times to post or audience strategies.

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