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Why Some Sellers Won't Make Money on Amazon Prime Day 2025

#E-commerce
2025-07-16 12:229 min read

Content Introduction

The video discusses Amazon's Prime Day 2025, which has been extended to four days from July 8th to 11th, marking a significant increase from the previous two-day format. The speaker shares insights on the event's impact, projecting it could generate substantial sales, though some skepticism exists regarding the dilution of excitement due to the extended duration. The speaker encourages Amazon sellers to prepare by optimizing their inventory and product listings, while also discussing potential challenges, such as inventory limits. Additionally, the video invites viewer engagement through comments and highlights the importance of capitalizing on the traffic generated by the Prime Day event.

Key Information

  • Amazon has expanded Prime Day 2025 to four days, from July 8th to July 11th, 2025.
  • Last year, Prime Day generated $14.2 billion in US sales during a two-day event.
  • The extended four-day event may impact excitement levels but aims to keep consumer engagement high.
  • Amazon plans to introduce 'today's big deals' during the Prime Day event, dropping at midnight Pacific Time.
  • Sellers are encouraged to optimize their inventory and product listings to make the most of the increased traffic and sales during the event.
  • Amazon has expanded Prime Day to 26 countries and is teasing early deals starting in June.
  • The speaker suggests that there may be challenges due to Amazon's inventory limits but emphasizes the potential for increased visibility and sales.
  • They invite comments on whether the extended Prime Day will be beneficial or not, and encourage viewers to subscribe to their channel for further insights.

Timeline Analysis

Content Keywords

Amazon Prime Day 2025

Amazon has expanded Prime Day 2025 to a 4-day event, running from July 8th to July 11th, and aims to generate significant sales, building upon the previous year's $14.2 billion in the US alone.

Prime Day Sales

Prime Day typically stands as one of the most lucrative days for Amazon sellers, but sellers must offer compelling deals to truly benefit from traffic generated during the event.

Seller Reactions

The community is divided on the extended duration of Prime Day; while some express excitement, others feel it may dilute the special nature of the event.

Optimizing Listings

Sellers are encouraged to optimize their listings and inventory in preparation for Prime Day, as this can lead to increased sales and visibility during the event.

Traffic Increase

The extended Prime Day is expected to drive considerable traffic to Amazon, benefiting sellers who are well-prepared and have high-quality listings.

Early Deals and Promotions

Amazon is set to roll out early deals in June and expand global access to Prime Day, with initiatives aimed at generating buzz and sales prior to the main event.

Customer Engagement

Engaging with customers through comments and feedback about the new Prime Day structure is encouraged, as it could enhance the overall experience for both sellers and buyers.

Product Readiness

Sellers need to ensure their products are ready before the event begins to capitalize on the anticipated surge in traffic and consumer interest.

Consulting Services

Ecom Catalyst offers consulting services for sellers looking to optimize their Amazon channels, providing personalized assistance through one-on-one consultations.

Related questions&answers

What is Prime Day 2025?

Prime Day 2025 is a four-day shopping event hosted by Amazon, running from July 8th to 11th.

How long is Prime Day this year?

This year, Prime Day will last for four days, totaling 96 hours of deals.

How much did Prime Day earn last year?

Last year, Prime Day generated $14.2 billion in US sales alone.

What new features can we expect this Prime Day?

Amazon is introducing something called 'Today's Big Deals' during the event, along with expanded reach to over 26 countries.

How can sellers prepare for Prime Day?

Sellers should ensure their inventory is available, listings are optimized, and consider offering special deals to attract customers.

What should I do if I want to create my own promotions during Prime Day?

You can still run your own exclusive discounts or sales by editing your sale price in your product listing.

Will there be more traffic on Amazon during Prime Day?

Yes, there is expected to be a significant surge in traffic to Amazon's website during Prime Day, driven by promotional activities.

How will the extended duration affect the excitement of the event?

Some believe that extending Prime Day to four days may diminish the event's excitement, while others think it could allow for better sales opportunities.

What kind of products should I consider advertising during Prime Day?

Products that have good reviews and optimized listings are more likely to benefit from increased visibility and sales during Prime Day.

Where can I find more information on how to succeed on Prime Day?

You can consult Ecom Catalyst for comprehensive management or one-on-one consultations to help optimize your Amazon sales strategy.

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