EN
Day 154 marks a significant milestone in the journey of building a business from scratch. The focus is on maximizing profits, and the team has successfully filmed and edited 50 hooks for advertising. The first job of the week is a pressure washing service priced at £399, with Kendra assisting in the process. The strategy involves dividing tasks to enhance efficiency, despite facing challenges with equipment failures.
Financial management is crucial, especially when dealing with credit card debt. The team is cautious about spending, understanding that unnecessary expenses could lead to greater financial strain. The conversation revolves around balancing risk and reward, with a focus on ensuring that any investment made has the potential for a return. The fear of accumulating debt looms large, but the desire to progress drives the team forward.
After completing a job, the team receives positive feedback from detail-oriented customers, who express satisfaction with the service. This reinforces the importance of quality work and customer care, as happy clients can lead to referrals and repeat business. The team is now focused on editing paid ad content to attract more clients, emphasizing the significance of the first few seconds of an ad to capture attention.
The team is dedicated to creating compelling advertisements for their wedding flower business. They are exploring various themes, such as sustainable and eco-friendly weddings, to resonate with their target audience. The process involves testing multiple ad variations to identify which ones perform best, highlighting the importance of creativity and strategic thinking in marketing.
While sourcing petals for their products, the team discovers discrepancies in product descriptions. They prioritize offering genuinely natural and biodegradable options, ensuring that their offerings align with their brand values. This attention to detail is crucial in maintaining credibility and trust with customers, especially in a market that increasingly values sustainability.
The team faces challenges with their pressure washer, which has developed issues. Despite the setbacks, they manage to negotiate a partial refund, allowing them to remain financially stable. This experience underscores the importance of customer service and persistence when dealing with product issues, as well as the need for reliable equipment in service-based businesses.
The team is excited to launch their first paid advertising campaign on social media. They commit to a daily ad spend, understanding that this is a critical step in scaling their business. The decision to use an interest-free credit card for funding reflects a calculated risk, as they aim to leverage their previous business experiences to achieve success in this new venture.
After launching the ads, the team quickly receives orders for their sample packs, indicating a positive response to their marketing efforts. This initial success boosts morale and validates their strategy, reinforcing the idea that calculated risks can lead to rewards. The journey continues as they strive to convert leads into sales and grow their business further.
As the week concludes, the team reflects on their achievements, including the completion of pressure washing jobs and the establishment of their Shopify store. They acknowledge the challenges faced, including taking on debt to test paid ads, but remain optimistic about their financial trajectory. With a current bank balance reflecting their efforts, they are motivated to continue pushing forward in their entrepreneurial journey.
Q: What milestone did the team reach on Day 154?
A: The team successfully filmed and edited 50 hooks for advertising and completed a pressure washing service.
Q: How does the team manage financial risks?
A: The team is cautious about spending and focuses on balancing risk and reward to avoid accumulating debt.
Q: What feedback did the team receive after completing a job?
A: The team received positive feedback from detail-oriented customers, reinforcing the importance of quality work and customer care.
Q: What themes is the team exploring for their advertisements?
A: They are exploring themes such as sustainable and eco-friendly weddings to resonate with their target audience.
Q: What issue did the team encounter while sourcing petals?
A: They discovered discrepancies in product descriptions and prioritized offering genuinely natural and biodegradable options.
Q: What challenges did the team face with their pressure washer?
A: The pressure washer developed issues, but they managed to negotiate a partial refund to remain financially stable.
Q: What is the team's approach to launching paid advertising campaigns?
A: They are excited to launch their first paid advertising campaign on social media with a daily ad spend, using an interest-free credit card for funding.
Q: What was the initial response to the team's advertising efforts?
A: The team quickly received orders for their sample packs, indicating a positive response to their marketing efforts.
Q: What reflections did the team have at the end of the week?
A: The team reflected on their achievements, acknowledged challenges, and remained optimistic about their financial trajectory.