Detailed Instructions on How to Live Stream TikTok (Conditions + Steps + Earnings + FAQs)

In less than 10 years since its debut in the international market, TikTok has become the leading platform for global cultural, political, and fashion trends. Heading into 2024, TikTok Live will still remain hot, attracting a large number of international users, most of whom are Gen Z (born after 1995) – potential customers who are passionate about online shopping.

TikTok is a promising market for cross-border startups. Especially for beginners, mastering TikTok live streaming skills is not only a way to promote your brand, but also an important stepping stone to success.

SoWhat is live streaming on TikTok?
What are the conditions for opening a live stream on TikTok?
How many followers do you need to go live? Do I need to authenticate?
How do I live stream TikTok on my phone or computer?
How to make money from live sales on TikTok?

Let's find out the detailed article below to grasp everything you need to know about how to turn on a live stream on TikTok, the must-haves, the steps to do it, and useful tips to increase your income through live streaming from basic to advanced.

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TikTok Live: Discover engaging live streaming features

TikTok Liveis one of the standout features of the TikTok platform, allowing users to live stream videos to interact with viewers, share their lives, showcase their talents, and even promote and sell directly in live streams. This feature has become a powerful tool to connect users around the world, especially among young people.

Highlights of TikTok Live

What sets TikTok Live apart is its simplicity of use, high engagement, and strong audience engagement. TikTok provides users with utilities such as one-click access to live streams, a real-time commenting system, peace of mind, and virtual gifts. Not only do these features help create a stronger connection between streamers and viewers, but they also provide content creators with the opportunity to monetize directly.

specialTikTok Live integrated salesAllows broadcasters to promote products in real-time and lead direct links to drive sales. It's an ideal model for businesses and individuals looking to increase their revenue through the TikTok platform.

Comparison with other platforms

Compared to Facebook Live or Twitter Live, TikTok Live has a big advantage due to its young user base and advanced content algorithms. Most TikTok users belongGen ZandYoung millennials, an audience that likes entertainment and instant engagement. The TikTok algorithm makes it easy for live streams to reach the right interested audience, even for beginners, providing opportunities for rapid growth.

Monetized channels on TikTok

If you want to make money from TikTok, the platform offers a variety of revenue channels, including:

• Partnering with brands.
• Join the Creator Marketplace.
• Participate in the TikTok Ads Program.
• Among them, passedTikTok Liveis one of the simplest and most straightforward methods. Creators can earn from virtual gifts sent by viewers or through sales contracts in live streams.

Features of TikTok Live:

TikTok Live not only offers freedom in content creation, but also supports unique features that enhance its attractiveness and interactivity. Here are some of the key features of TikTok Live:

1. Direct interaction

• Viewers can put their hearts down, comment, and send virtual gifts in real-time.
• Streamers can answer questions and chat directly with viewers to build a closer relationship.
• Increase cohesion and help broadcasters better understand their fans.

2. Virtual gifts

• Viewers can buy and send virtual gifts, such as hearts, roses, or unique effects (fireworks, spaceships).
• These gifts can be converted into real income, providing creators with a sustainable source of income.

3. Effects and filters

• TikTok Live offers fun filters, color corrections, or special effects to add to the appeal of your content.
• Beautify features help broadcasters look neater in front of their viewers.

4. Thematic activities

• TikTok often organizes themed events to increase engagement.
• It's also an opportunity for creators to attract attention and increase recognition on the platform.

5. Collaborative live streaming

• TikTok supports live streaming with others, which makes the content richer and expands the reach.
• It's an effective way to attract a larger audience and increase engagement.

Who can turn on TikTok Live? What are the necessary conditions?

If you're considering starting a live stream on TikTok, you'll first need to meet a few requirements to be eligible for this feature. Here's a summary of what you need to turn on a live stream on TikTok:

1. Regional Restrictions

• Due to differences in the platform's laws and policies, TikTok's live streaming feature is not available in some countries and regions. Currently, this feature is mainly used in countries such as Europe, the United States, Japan, and Russia.
• Note: You need to make sure that your account is registered in a region that complies with local laws and that TikTok does not restrict the use of live streaming.

2. Basic Account Requirements

• To turn on a live stream, your account needs to meet the following basic conditions:
• Have a valid TikTok account, successfully registered.
• Complete and accurate personal information, including: profile picture, username, resume.

3. Minimum age

• TikTok has set a minimum age to use the live streaming feature, which is as follows:
• 18 years of age or older: Allowed to turn on live streams.
• Be at least 18 years old (19 years old in South Korea): You can send and receive virtual gifts in the live room.

4. Number of followers

• One of the important conditions for opening a live stream on TikTok is that the account needs to have a certain number of followers. Concrete:
• Have at least 1000 followers to open a live stream.
• While this may seem like a high order, it actually makes sense because:
• Help ensure that you have a basic audience, which improves your ability to capture the attention of your live stream.
• Reduce the risk of beginners becoming unfamiliar with the rules and techniques of live streaming, resulting in poor quality streaming.
• When you reach 1,000 followers, you also have experience creating short content, making it easier for you to live stream more effectively.

5. Account Conduct

• In addition to the number of followers, TikTok also checks the behavior of past accounts to ensure that the live streaming feature is suitable.
• No Community Policy: Your account must not violate any policies in the past 14 days, including: posting inappropriate content. Misuse of Platform Features.
• If an account is compromised, the live streaming feature may be temporarily or permanently locked. This requirement is intended to protect the interests of the platform and the audience.

6. How to go live

1. TikTok supports several ways to open a live stream:
2. Directly on the phone: this is the most common and easiest way.
3. Through TikTok LIVE Studio (OBS support): You can download the TikTok LIVE Studio software to live stream with OBS. If the software is not available, you can get the live streaming code on the web and connect to OBS for live streaming. Note: This format is often used in unmanned live streams, but can be unstable.

7. Comply with community regulations

• Every user who goes live on TikTok needs to adhere to strict complianceTikTok's Community GuidelinesIf you violate it, you may lose the ability to stream temporarily or permanently.

How do I go live on TikTok?

Part 1: Get Ready Before Going Live on TikTok

Step 1: Create a "warm-up" effect before the stream (from 7 days before the stream to the day of the stream)

• What is the "warm-up" effect? Here's how to post an announcement video before you start to draw attention to your live stream. This can be done a week before the live stream or an hour before the live stream. The video should mention the time and content of the live stream to capture the initial attention of the viewers.
• Why is this important? While it may seem small, this helps generate initial ratings, making live streaming easier to achieve.
• Event planning: To optimize efficiency, prepare promotions during your live stream, such as product discounts, gifts, or flash sales. At the same time, design detailed scripts to ensure that the live broadcast runs smoothly.

Step 2: Identify personas and products (3 - 5 days before the live stream)

• Segmentation: A successful live stream typically requires at least 3 main groups: Stream host: A person who interacts directly with the audience. Live Assistant: Support conductor and technical processing. Operations staff: ensure customer care, order processing.
• Select products: Prioritize new or trending products. In the meantime, you'll need to: work with the live streamer to detail the product. Arrange the order of product introductions reasonably. Prepare the live script and rehearse it the day before it starts.

Step 3: Decorate your live stream space (1 day before the stream)

• Camera settings: Use your phone or camera for live streaming. If you're using a camera, integrate OBS to push video streams to TikTok via live code and TikTok Live Assistant.
• Lighting system: Make sure there is plenty of light: Backlight: Create a profile for the conductor. Side lights: 2 lights are placed on both sides to balance the light. Main light: Highlight the conductor. Backlighting: Create an inviting space.
• Background decoration: Choose a neat, clean, and appropriate background for your products. Some suggestions: back walls, paintings, curtains, decorative lights, carpets, unique accessories. Music: Choose upbeat or soothing music based on the content.
• Other supported devices: Large-screen computers to display viewers' comments. Tables and chairs for conductors and assistants. Many accounts were "marginalized" to stir up the atmosphere of the live stream.
• Further preparations:Post a video or update your live schedule information before your live broadcast time. Ensure a stable internet connection, actively engage with your audience, and follow TikTok community rules to avoid interruptions.

Part 2: How to go live on TikTok

1. Live streaming on mobile devicesCurrently, TikTok mainly supports live streaming through the mobile app. However, if you want, you can use a third-party tool to do live streaming from your computer.
2. The process of going live on TikTok over the phone:

• Step 1: Open the TikTok app, go to the "Me" section. If you haven't published products on your store yet, click Get Started to add them. If you already have a product, select Manage Shop to manage it.
• Step 2: Set the live stream title and cover photo, then press "GO LIVE" to start.
• Step 3: Click on the shopping bag icon and select "Add from Store" to add the product to your live stream.
• Step 4: During the demo, you can use the "Pin/Unpin" feature to pin or unpin featured products.
• Step 5: Click the end icon to end the live stream. You can then view statistics on the number of viewers, the number of new followers, audience gifts, and the total number of rewards received.

Things to keep in mind when going live on TikTok

1.Check your network connection

Before you start streaming live on TikTok, be sure to check your internet connection. A stable connection is important to ensure a smooth stream and avoid stuttering or dropouts.

2.Choose the right camera angle

The camera angle largely determines the image quality of the live stream. Take your time to choose the right camera angle to make the best impression. Moving too much during a live stream can make the viewer's experience feel uncomfortable and unprofessional.

3.Select a live time

The timing of the live stream is a key factor in attracting the maximum number of viewers. Choose prime time – the time when most of your audience is most active. This will help improve interactivity and achieve greater efficiency.

4.Ensure a reasonable duration

The duration of the live stream is also a factor to consider. Usually, a live session lasting about 30 minutes will be the best option. This is enough to attract attention without tiring the audience.

5.Engage with your audience

Live streaming isn't just about broadcasting content, it's also an opportunity for you to connect with your audience. Please respond to comments and answer questions from the audience in a positive and friendly manner. Active participation will help you build stronger relationships with your community.

6.Focus the light

Lighting plays an important role in keeping the viewer's attention. Make sure the light is bright enough and focus on the main subject. A well-lit live stream will help viewers follow along easily and add to the visual experience.

7.Robust quality assurance

Sound is often overlooked, but in fact it is just as important as visuals. Choose a quiet space and make sure your voice is clear. Avoid distracting viewers with background sounds or background music.

8.Actively promote your videos

Consider uploading a video of your introductory live stream to TikTok before the event. This will help you capture your audience's attention and invite them to participate. TikTok will also display a special icon for users to easily find the live stream through the "For You Feed" section.

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TikTok OBS

Definition of TikTok Streamless Live Streaming

Unattended live streaming, as the name suggests, is a form of live streaming without the real-time participation of a host. Live content will be played via pre-recorded video or automated documents. This form helps save on human resource costs, maintain 24/7 continuous broadcasting, enhance customer access, and increase revenue.

So, how to achieve TikTok unmanned live streaming? What are the requirements and conditions? Here's a detailed guide.

A must for an unaccompanied TikTok live stream

1. Prepare your account Make sure your TikTok account is enabled for live streaming. Typically, TikTok requires an account with at least 1000 followers, and the person doing the live stream must be at least 18 years old.
2. Required Devices: Mobile phones can log in to TikTok and create live stream backgrounds with supported devices such as lights, backgrounds, and accessories.
3. Preparing Content VideosHigh-quality videos play an important role in this form of live streaming. You can record a product demo video yourself or collect it from other sources and edit it for use.

The method and process of TikTok Leaderless live streaming

1. Using OBS in conjunction with TikTok Live StudioOBS (Open Broadcaster Software), it is an open-source software that supports professional live streaming. Combined with TikTok Live Studio, you can easily set up an unattended live stream. How-to: Install OBS on your computer and familiarize yourself with the interface. Set up OBS footage by adding sources such as videos, images, or text. Connect OBS to TikTok with information such as server address and stream key (taken from TikTok's live stream settings). Start broadcasting.
2. The phone and display combination is applicable when you're not using a computer. Method: Use the screen to loop the prepared video. Use your phone's camera to record what's on your screen. Open TikTok on your phone, activate your live stream, and select your phone's camera as your live stream.
3. Mobile Phone Camera Hardware Editing Method (Not Recommended)This method requires editing the hardware of the phone camera and is usually only suitable for professional users. However, this method is complex, high-risk, and easy for TikTok to detect and lock the account.

Things to look out for when doing an unaccompanied TikTok live stream

1. Content quality videos require careful investment and have engaging content to engage viewers.
2. The right productsChoose simple, affordable products to increase conversions.
3. Regulatory ComplianceEnsure that your live content complies with TikTok's Community Guidelines and relevant laws.
4. Increase Engagement Use support tools like autoresponders, sweepstakes, and more to increase engagement and retain your audience.
5. Data analyzes the data after each live stream, view the data, analyze viewer behavior, and make improvements for future broadcasts.
6. Prevent account lockouts from impersonating actions like real users. Diversify your content and avoid sensitive topics. Make sure that the content always follows the rules and avoids being reported by users.

How to make money with TikTok Live?

Method 1: Create valuable content

To earn effective money from TikTok Live, you first need to make sure that your content is valuable and engaging.

• Talent Sharing: You can show your ability to sing, dance, or any special skill.
• Teaching or sharing knowledge: Learning tutorials, life skills, or job skills always attract a large audience.
• Tell a story or share your daily life: Relevant, authentic content makes it easy to connect with your viewers.
• Be creative and make your content engaging, help attract more followers, and increase live stream revenue.

Method 2: Increase Gift Revenue (Virtual Gifts)

Viewers on TikTok can send virtual gifts to support you. These gifts can be redeemed for cash. To optimise your gift earnings:

• Build a loyal fan base: Focus on developing a steady following before going live.
• Increase interactivity: Answer questions, organize mini-games, or challenges during your live stream to make your audience feel more engaging.
• Choose the right time to stream: Know when your audience is most active to maximize your views.
• Pre-stream promotion: Use a different platform or post a video to remind your followers of the time to go live.
• Engaging content: Showcase talent, have friendly conversations, or host fun events to keep your audience engaged.
• Thank the giver: Show gratitude to the person giving the gift to make them feel appreciated.

Method 3: Collaborate with brands

In addition to gifts, partnering with brands to promote products through live streaming is also an effective way to make money.

• Boost your personal impact: Create high-quality images and live streams to engage your brand.
• Choose the right partner: Partner with brands that match your content and audience to improve the effectiveness of your promotions.

Method 4: Increase Audience Engagement

One of the advantages of live streaming is the ability to interact in real-time.

• Interact in real-time: Answer questions, discuss with your audience, or invite them to participate in the game.
• Organize special events: mini-games, lucky draws, or exciting challenges to engage your audience.
• Reach more viewers: Before going live, post engaging videos to attract new viewers to watch the live stream.
• Increasing engagement not only helps retain your audience, but it also increases the likelihood of generating revenue from gifts and direct sales.

Method 5: Keep it running for the long haul

Making money through live streaming is a long journey. To earn a steady income, you need to:

• Live regularly: Maintain a regular frequency of live streams so that viewers are familiar with your schedule.
• Improve quality: Always look for ways to improve your content and presentations.
• Connect with your followers: Maintain a good relationship with your followers by engaging with them sincerely and regularly.
• A long-term investment will help you stand out in a competitive market and earn a sustainable revenue stream from TikTok Live.
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Ky Xao's TikTok live broadcast abroad

1. Prepare for the live stream

Before going live on TikTok, careful preparation is essential:

• Check the device: Make sure that the live streaming equipment such as the phone, camera, and lights are working properly.
• Internet connection: Use high-speed internet to avoid lag and help retain viewers.
• Planning: Be clear about what to prepare, what products to be introduced, and broadcast schedules. This helps you maintain coherence and engagement throughout the program.

2. Create engaging content

Live streaming will only be successful if the content is engaging and suitable for the target audience. You can:

• Tell a product story: Share your brand story or product journey to increase emotion and connect with your audience.
• Provide useful information: Share product tips, feature comparisons, or practical guides.
• Fit the style: Customize the presentation and theme of your live stream to meet the preferences of your international audience.

3. Increase audience engagement

Real-time interaction is an important factor in retaining and impressing your audience. Some ways to increase engagement:

• Answer questions: Listen and respond directly to viewers' questions and comments.
• Interactive events: Host small events, such as raffles, giveaways, or invite viewers to vote for their favorite products.
• Encourage people to contribute: Encourage viewers to send a "virtual gift" or tap Follow your account.

4. Live stream regularly

Regular radio habits can help you build a loyal audience:

• Fixed schedule: Choose a specific time slot for your audience to easily follow.
• Advance notice: Post information about the live broadcast schedule on social media channels to increase the number of participants.

5. Make effective use of TikTok features

TikTok offers a number of tools to support live content creation:

• Filters & Effects: Add special effects to add beauty and professionalism to your stream.
• Music & Hashtags: Choose the right background music, combined with relevant hashtags and challenges, to amplify your reach.

6. Promote live streaming on multiple platforms

Not only depends on TikTok, but you should also take advantage of other platforms to reach your audience:

• Share on social media: Post content on Instagram, Facebook, or YouTube to promote your live stream.
• Create engaging content: Post a teaser or highlight video from a previous live stream to spark curiosity.

7. Post-live analysis and optimization

Evaluating the performance of each stream is an important step in improving the quality of your stream:

• Use analytics tools: TikTok provides data such as the number of viewers, average viewing time, and frequency of engagement.
• Content optimization: Based on these metrics, adjust your content strategy, live timing, or engagement to improve your viewers' experience.

How do I check TikTok Live's earnings and withdrawals?

1.Monetize TikTok Live

On TikTok, you can earn through the following forms:

• Receive gifts from your audience while you're live.
• Brands work with brands.
• Sell products through live streaming.
• Once the income is collected, the goal is to transfer the money to your local bank account. Here are the steps to complete the withdrawal process.

2.How to withdraw money from TikTok Live

Step 1: Create a payment account

• Before withdrawing funds, you'll need to create a PayPal account or a third-party payment platform.
• Perform personal information verification and link this account to a local bank account to receive payments.
• Step 2: Meet the withdrawal conditions
• TikTok stipulates a minimum withdrawal amount, and you need to make sure that the balance in your account is greater than this.
• Step 3: Submit a withdrawal request
• Log in to your TikTok account and go to the "Wallet" or "Earnings" section.
• Select the withdrawal option, enter the amount you want to withdraw, and select the payment method (PayPal or linked account).
• Submit the request and ensure that the account information is entered correctly to avoid errors.
• Step 4: Verify and process the transaction
• TikTok's finance team will check your withdrawal request. The processing time usually takes a few business days.
• Once verified, the funds will be transferred to the account of your choice.

3.Considerations for faster withdrawals

• Be sure to follow TikTok's Community Guidelines and policies.
• Please be patient and wait for the verification process, which usually takes about 14 days to complete.
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Frequently Asked Questions on TikTok Live

1.How do I know if my account is eligible to live stream on TikTok?

• Verify your TikTok account.
• Check the number of followers who meet the requirements, especially in certain regions like Taiwan.
• Make sure the account doesn't violate TikTok's policies or guidelines.

2.How to make money on TikTok?

• Build a personal brand that attracts and grows followers.
• Earn money in the form of receiving live stream gifts from your viewers. Sell personal branded merchandise. Join the TikTok Creator Fund. Affiliate marketing: Running short-form video ads on TikTok.

3.How to Optimize Revenue for TikTok Live?

• Deliver high-quality and innovative content.
• Engage with your audience regularly to increase engagement.
• Use tactics such as themed live streams, promotional partnerships, or encouraging viewers to give virtual gifts.

4.What are the conditions for receiving live stream gifts?

• Meet TikTok's requirements, including: Age: Usually 18 years of age or older. Number of followers: This requirement varies by region.
• Be sure to follow TikTok's Community Guidelines and Terms of Service.

5.Can I still make money if TikTok video views are low?

• Even if the number of views is low, you can still make money by focusing on quality content to appeal to a specific audience. Work directly with brands or provide professional services.
• Optimizing your content strategy and video quality will help you increase views and revenue in the long run.

6.How to protect yourself from being harassed by your audience?

• TikTok offers tools such as blocking and reporting bad users.
• Familiarize yourself with these tools and use them as needed.
• Adjust your privacy settings to create a safe environment for your live stream.

7.How to watch live streaming on TikTok?

• Open the TikTok app and tap the Live section at the top of the page.
• You can also find the live stream from the For You or Following tabs. Messages, search results, or the creator's profile.

8.How do I watch the live stream again?

• Go to Settings & Privacy.
• Select Live Replay.
• Here, you can view, download, or delete the live video that played back.