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TikTok Ban: What Next? How Content Creators Can Make Money On Other Platforms

#Social Media Marketing
2025-01-21 12:008 min read

Content Introduction

In this video, online business mentor Ly Suson discusses strategies for content creators to establish a sustainable and diversified business. Emphasizing the importance of not relying solely on platforms like TikTok, which can ban access at any time, she outlines three essential actions: starting a newsletter for direct communication and ownership of a subscriber list, selling digital products for passive income, and diversifying social media presence. Suson advocates for utilizing email lists to maintain control over business communication and suggests that creators should share their expertise through various digital offerings. The video serves as a wake-up call for creators to broaden their income streams and safeguard their livelihoods against the uncertainties of digital platforms.

Key Information

  • Diversification is crucial for content creators to ensure longevity in business, especially amidst uncertainties like potential TikTok bans.
  • Creators should start a newsletter to maintain direct communication with their audience and have an asset that can't be easily taken away.
  • Selling digital products is a recommended strategy to generate income that can provide passive revenue, with a focus on offering expertise.

Timeline Analysis

Content Keywords

Content Creation

The importance of having a business that can endure changes in social media platforms, particularly concerning the volatility of TikTok. The speaker emphasizes the need for content creators to diversify their efforts across various platforms and mediums to ensure long-term success.

Ly Suson

An online business mentor and coach who has generated over $2 million by selling digital products, courses, and consulting services. She shares her experiences and offers advice to aspiring content creators.

Starting a Newsletter

Highlighting the necessity of starting a newsletter to maintain direct communication with an audience, ensuring that creators can safeguard their business from platform-related risks.

Selling Digital Products

Encouraging content creators to sell digital products as a source of income. This includes sharing strategies on pricing and marketing these products effectively.

Business Diversification

Advising content creators to diversify their presence across multiple platforms to mitigate risks and enhance their income potential. A focus on creating and promoting their own offers instead of relying on external platforms.

Passive Income

Discussing the benefits of creating passive income streams through digital products, which can be sold repeatedly once established.

Algorithm Changes

Addressing the challenges posed by frequent algorithm changes on social media platforms and the necessity for content creators to adapt by owning their audience and communication channels.

Authority and Branding

Explaining how consistent content distribution and repurposing across platforms can enhance a creator's authority and personal brand power.

TikTok Risks

Mentioning the potential risks and uncertainty of relying solely on TikTok or other single apps for a livelihood. Encouragement to develop a multi-platform strategy.

Related questions&answers

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