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If I Wanted to Grow An Audience in 2025, I'd Do This

#Social Media Marketing
2025-04-25 16:049 min read

Content Introduction

In this video, the host shares six years of experience in building a substantial online following of over six million across various platforms, particularly YouTube. They discuss strategies for audience growth from scratch, drawing insights from an interview with fellow entrepreneur Noah Kagan. The video emphasizes the importance of identifying niche audiences and providing value, along with practical advice on content creation, including the significance of titles and thumbnails. The host reflects on the process of video production, including ideation, filming, and editing, highlighting the importance of consistency and systematization, as well as the journey from managing everything independently to delegating tasks. They underscore the need for patience in growth and faith in the long-term process, while also discussing the role of affiliate marketing as an income stream. The video concludes with a shoutout to Epidemic Sound, which sponsors the content, providing royalty-free music resources for creators.

Key Information

  • The video is focused on growing an online audience, sharing insights from the creator's six years of experience in building an audience of over six million followers on YouTube and other platforms.
  • The creator discusses their personal journey from being a medical student to becoming a content creator and emphasizes the importance of targeting an audience effectively.
  • There is an emphasis on systemization in content creation, highlighting processes for idea generation, writing, filming, and editing videos.
  • The creator encourages the audience to set input goals that are within their control and that focus on consistently sharing valuable content.
  • He stresses that while time management is important, creating content is more about structure and consistency rather than mere creativity.
  • The video also touches on the significance of leveraging tools and resources, including affiliate marketing and sponsorships, such as from Epidemic Sound, which provides royalty-free music.

Timeline Analysis

Content Keywords

YouTube Audience Growth

The speaker shares insights from their 6 years of experience in growing a YouTube audience to over 6 million followers across various platforms. They discuss strategies for growing an audience from scratch and share the best advice gathered through interviews and personal experience.

Niche and Targeting

The video emphasizes the importance of finding a niche, targeting the right audience, and delivering value. The speaker provides examples of how different niches can lead to varied content strategies.

Content Creation Process

The speaker discusses the systems and processes involved in content creation, including idea generation, scripting, filming, and editing. They emphasize the need to systemize the content creation process to avoid burnout.

Productivity Tips

The speaker shares tips on maintaining productivity while managing other responsibilities, emphasizing that consistency and patience are key to achieving long-term success in content creation.

Epidemic Sound

The video is sponsored by Epidemic Sound, which provides a vast library of royalty-free music and sound effects necessary for video creators. The speaker discusses the ease of using their service and its advantages for content creators.

Social Media Repurposing

The speaker underlines the importance of repurposing video content across different social media platforms to maximize reach and efficiency. They provide insights into how to turn video content into formats suitable for Instagram, LinkedIn, and more.

Mental Framework for YouTube

The speaker discusses the mindset required for a successful YouTube strategy, focusing on the necessity of viewing the channel as a franchise, which includes creating replicable processes for video production.

Delegation in Content Creation

The importance of delegation in the content creation process is highlighted, with the speaker sharing their experiences in hiring and managing a team to handle various aspects of video production.

Input Goals

The speaker introduces the concept of input goals, which are within the creator's control, such as posting consistently rather than focusing solely on subscriber counts or view metrics.

Related questions&answers

What is the main topic of the video?

The video discusses growing an online audience based on six years of experience.

How many followers did the speaker gain across platforms?

The speaker gained over 6 million followers on YouTube and across all platforms.

What kind of advice does the speaker provide?

The speaker shares personal insights on successfully building an audience from scratch.

Who interviewed the speaker a few months ago?

The speaker was interviewed by fellow YouTuber and entrepreneur Noah Kagan.

What concept does Amy Porterfield talk about?

She discusses the '10% Edge' which refers to being slightly ahead of your audience.

What is the importance of setting goals?

Setting input goals within your control is crucial for success and consistency.

How long should someone commit to posting on YouTube for best results?

The speaker suggests committing to posting at least one video a week for two years.

What does the speaker say about systems in video production?

The speaker emphasizes the need for systemization and delegation in content creation.

What was a key realization for the speaker after starting their YouTube channel?

They realized the importance of creating content that draws from structured processes.

How does the speaker suggest that creativity can be viewed in content creation?

Creativity should be seen as a systematic process rather than just an artistic endeavor.

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