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I used Google Ads to promote my Youtube channel. Here is what happened!

#Make money
2025-01-04 20:067 min read

Content Introduction

In this video, the creator shares their experience running a YouTube promotional campaign using Google Ads. After four days, they discuss the impacts on their video views and subscriber count. The campaign initially yielded a significant increase in views from about 300 to over 1,200, showcasing the potential effectiveness of paid promotions. The creator emphasizes the importance of audience retention and engagement metrics, revealing fluctuations in retention rates throughout the campaign. They note the importance of attracting the right audience rather than just increasing view counts. The video ends with a call for viewer engagement, encouraging likes and subscriptions while expressing appreciation for community support among small YouTubers.

Key Information

  • The speaker discusses their experience running a Google Ads campaign to promote a YouTube video after an initial struggle with low views.
  • They started the campaign after four days of noticeable changes in view count, seeing it grow from under 300 to over 1,200 views.
  • The speaker emphasizes the importance of audience retention rates and how they can impact video visibility and engagement.
  • Despite initial success in increasing views, they noted a significant drop in audience retention during the campaign, raising concerns about the quality of traffic being driven to their videos.
  • They concluded the campaign brought in six new subscribers, achieving a double gain compared to organic growth.
  • The video highlights the significance of engagement metrics as a key determinant for YouTube's algorithm in promoting content.

Timeline Analysis

Content Keywords

Google Ads

The speaker shares their experience of promoting their YouTube videos using Google Ads, noting it as a solution for driving traffic and increasing views, especially for small YouTubers facing challenges with visibility.

YouTube Video Promotion

The video discusses selecting the right video to promote, focusing on evergreen content that continues to draw interest. The speaker emphasizes the goal of gaining more subscribers and engagement through targeted ads.

Audience Retention Rate

The speaker explains the importance of monitoring audience retention rate, detailing personal performance metrics before, during, and after the Google Ads campaign. They emphasize how viewer engagement directly impacts video visibility on YouTube.

Views Growth

After running the campaign, the speaker reports a significant increase in views, going from approximately 300 to over 1,200 views within four days, showcasing the effectiveness of the promotional efforts.

Engagement Metrics

The speaker highlights engagement as a critical metric for YouTube success, revealing key insights into how retention rates influence the algorithm's suggestion of videos to potential viewers.

Subscriber Count Increased

The video concludes with the speaker sharing their gains in subscriber counts due to the campaign, moving from three to nine subscribers, demonstrating that even paid promotions can yield positive results.

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