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How to Use X (Twitter) - Beginners Guide Case Study

#Social Media Marketing
2025-07-14 19:019 min read

Content Introduction
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In this introductory video, Brad Smith, the owner of Automation Links, shares his journey of using X (formerly Twitter) to grow his business. He offers beginners guidance on optimizing their profiles, gaining followers, and converting those followers into customers. The video emphasizes the importance of engagement, showcasing the value in supporting others to build a community. Smith advises maintaining a consistent profile picture to foster recognition and trust. He also discusses the types of posts to make, including personal interests and providing educational content. Smith encourages beginners to document their journeys and share their experiences, and he suggests practical tips on how to interact with others authentically. Viewers are invited to check links in the description for additional resources and to engage with more content related to X marketing strategies.

Key Information

  • The video is an introduction for new users of 'X', previously known as Twitter, highlighting effective strategies for growing an account.
  • Brad Smith, the presenter and owner of Automation Links, shares his experience and tips for gaining followers and customers on the platform.
  • He emphasizes the importance of optimizing one's profile by setting a consistent profile picture and using relatable content that resonates with followers.
  • The strategy includes supporting other users to encourage them to reciprocate support, and mentions the significance of providing value through engaging comments and content.
  • Brad advises against using AI to create comments, suggesting that personal input is more genuine.
  • For those new to 'X', he recommends sharing their journey and experiences, while experienced users should provide educational content to help others.
  • The video concludes with an invitation to subscribe for more insights and check out additional resources provided in the links.

Timeline Analysis

Content Keywords

X Platform

A platform to grow your business. The speaker shares how they built their account, known as X, and offers insights on optimizing profiles and gaining followers.

Brad Smith

The speaker introduces themselves as Brad Smith, owner of Automation Links, with 10 years of marketing experience and worked with over 2500 brands.

Organic Strategy

The speaker discusses their organic strategy for X, involving guiding potential customers to a landing page after engaging with their content.

Profile Optimization

Emphasizes the importance of optimizing your profile on X, including having a strong profile picture and coherence in branding.

Support Others

Encourages viewers to support other users on X first, which can lead to mutual support and gaining followers in return.

Content Posting

Tips on posting valuable content and sharing personal experiences to connect with the audience, without using AI-generated comments.

Building a Brand

Suggests brand new users share their journey of building their accounts while experienced users provide education to newcomers.

Value Sharing

Stresses the importance of sharing valuable insights and experiences to create engagement and establish trust within the X community.

Call to Action

The speaker invites viewers to subscribe, check out affiliate links, and explore additional resources for growing their presence on X.

Related questions&answers

What should I do if I'm new to X?

If you're new to X, the best place to start is by creating an account, verifying it, and setting up your profile. Familiarize yourself with the platform's features.

How can I get more followers on X?

You can get more followers by engaging with others, providing valuable content, and optimizing your profile. Join conversations and support others to encourage them to follow you back.

What is the best way to optimize my profile?

Make sure to have a clear profile picture and a strong bio. Highlight your interests or what value you can provide to your audience to attract followers.

Should I use AI to write comments or posts?

No, it's best to use your own voice and experiences. Authenticity is important as people can tell when something is generated by AI.

What type of content should I share if I'm new?

If you're new, share your journey and experiences as you build your presence on X. If you're experienced, consider giving lessons and sharing educational content.

What should I include in my banner?

You can include a hobby-related banner or a professional one, depending on your branding. Ensure it's relatable and reflects your personality.

How do comments and interactions affect my visibility?

Engaging with other users through comments can boost your visibility as users will notice your interactions and may check out your profile.

Should I switch my profile picture often?

It's best to keep your profile picture consistent. Frequent changes may confuse followers and make it harder for them to recognize you.

Is it important to support other users?

Yes, supporting others by liking and commenting on their posts can encourage them to reciprocate, helping you build a follower base.

What should I do if I have questions?

If you have questions, consider checking out other videos or resources that provide guidance on using X effectively.

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