How to Advertise to Millions Using X (Twitter) Ads

Content Introduction

Key Information

• The speaker, Brad Smith, has shown his ad to a total of 134 million people in the United States six times this year.
• He claims to have spent only $1,300 to achieve these views and is sharing his methods through YouTube.
• Brad has over 10 years of experience in marketing and has worked with more than 2,500 brands.
• He emphasizes the importance of targeting the right audience and suggests starting ad campaigns with the reach option.
• The ad campaign can show ads multiple times to the same audience, which is critical for establishing brand presence.
• He advises to keep initial spending low when setting up a new ad account and to gradually increase the budget after the initial two weeks.
• The speaker also encourages utilising existing ads for new campaigns to maintain authentic content and customer engagement.