How To Create A Webinar Presentation

1. ABC - Always Be Closing
2. Catchy Title and Outline
3. Introduction and Overcoming Objections
4. Deliver Training and Add Value
5. Making the Offer and Closing the Deal
6. FAQ

ABC - Always Be Closing

ABC, Always Be Closing. And that's what webinar presentations are all about. If you're performing a webinar, it is all about closing the sale. A webinar presentation is the equivalent of a modern day sales pitch. And I have performed hundreds of times in my life. My webinar has been seen by millions of people. And I've tested everything about them. And I'm going to walk you through the perfect webinar formula in this presentation.

Catchy Title and Outline

So, the first thing you need in an effective webinar is you want a catchy, descriptive title. Some suggestions here. It should be about whatever product you're selling. If you're selling a marker for instance, you have to... You know, you want to say, "How to effectively use a man marker in 5 simple tricks that help your presentations?" Whatever that is. You want to have a number typically. 2 big rules of thumb are if you can give people a time constraint. If you can say I will show you 5 techniques to getting 2 dates in the next 30 days. But you want to give people what their result, is what is the result that people are trying to achieve. And give them some sort of time constraint. Next step is you need an outline. Okay? So, after you talk about the title, you want to give people, your audience an outline of what you'll be talking about.

Introduction and Overcoming Objections

Next is you want to give an introduction. And this is an introduction to yourself or to your company. If you're working for a company. Now, let me tell you a little bit about myself. My name is John Crestani. I was a medical guinea pig that was desperately trying to make money online. And I've gone on to make millions of dollars online, okay? I make millions of dollars every year. Right now my business... Last year, my business at almost 4 million dollars in revenues. I live in Malibu California. And I have thousands upon thousands of other success stories of people who have gone through my training and gone to make thousands tens of thousands hundreds of thousands and even some people making millions of dollars just by watching my training. To give people your story or your company's story in your introduction, what you should also be doing. Kind of in your story. What you also want to do. You want to overcome people's objections.

Deliver Training and Add Value

After you deliver the training, this is where it starts to turn. And this is called the transition. To where you're going to start talking about your product. Now, the transition may be 1 to 2 minutes long. The transition isn't very long. The transition is extremely short actually. But it's very important. It's a very pivotal part of your webinar presentation. Because going from training to what we'll get to which is the actual product or service that you're selling. Moving from just helping somebody out to selling them something.

Making the Offer and Closing the Deal

This is where you describe whatever product or service that you're offering, okay? Whether your offer it selling insurance or interior designing. You could say, "Look, when you're working with this interior designer, when you're working with me and my interior design agency. You say, I am going to you know assist with the construction of your house to make sure that the paint and all of this stuff... You know, your walls you don't have any problems with the contractors." You list all of the benefits. "I'm going to share with you my Pinterest boards that have the best examples of design you can get done cheaply so your house can look like a 10 million dollar house on a 1 million dollar budget." Whatever it is you're offering, you go into that offer.

FAQ

Q: What is the importance of closing sales in webinar presentations?
A: Webinar presentations are all about closing the sale, which is the equivalent of a modern-day sales pitch. The presenter aims to guide the audience towards a desired action or outcome.
Q: How can I create an effective webinar title and outline?
A: For an effective webinar, start with a catchy and descriptive title related to the product or topic being discussed. Incorporate a number and time constraint if possible. Provide an outline to give the audience a clear idea of what will be covered.
Q: What components are essential in the introduction of a webinar presentation?
A: In the introduction, it is important to introduce yourself or your company, share your story, and address potential objections that the audience may have. This helps in building credibility and establishing a connection with the audience.
Q: What should be done after delivering training in a webinar presentation?
A: After delivering the training, a smooth transition should be made to introduce the product or service being offered. This transition is crucial as it moves the focus from providing value to making an offer, leading towards potential sales.
Q: How can I effectively make an offer and close the deal in a webinar presentation?
A: When making an offer, clearly describe the product or service being offered, highlighting the benefits and value it provides to the audience. Focus on showcasing how the offer solves their problems or fulfills their needs, leading to a compelling call to action and potentially closing the deal.