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AUDIT YOUR INSTAGRAM | INSTAGRAM TIPS AND TRICKS | INSTAGRAM ORGANIC GROWTH

  • avatarSarah Johnson
  • 2024-09-03 10:51
  • 2 min read
AUDIT YOUR INSTAGRAM | INSTAGRAM TIPS AND TRICKS | INSTAGRAM ORGANIC GROWTH
  1. The Significance of Auditing Your Instagram Channel
  2. Optimizing Your Instagram Bio
  3. Enhancing Your Linking Bio with Koji
  4. Evaluating Page Features and Engagement
  5. Assessing Your Content Quality and Strategy

The Significance of Auditing Your Instagram Channel

Hi guys, welcome back to my channel! My name is Jade, and in today's video, I'm going to be teaching you how you can audit your Instagram channel. Now, I should flag that this is going to be an overview of kind of the key things to look at when you're auditing. Your auditing your channel is not a simple process, nor is it quick. It actually takes multiple hours, and I actually offer a service where I audit Instagram channels for business owners, entrepreneurs, and content creators. I will, of course, put a link in the description as always. But through the process of offering this service and auditing so many different Instagram accounts, I can tell you right now that it's not quick but it is essential. You cannot fix a problem if you don't know what the problem is, okay?

Optimizing Your Instagram Bio

The process of auditing your Instagram account is gonna allow you to identify what the problem areas are. So without further ado, let's get straight to the tips. So let's start from the top, right? So let's talk about your bio - your profile picture, the copy that you've got in your bio, the links that you've got there, your contact options, all of that. Now, your bio is actually incredibly important. It's one of the first things that people see when they land on your page, and it's one of your first, if not your only, opportunity to capture someone's attention and convert them into a follower. Now, this actually deserves its own video, and luckily for you, I've created one.

Enhancing Your Linking Bio with Koji

The reason why Koji's a far more powerful linking bio tool is because of the amazing apps that it has available. So a lot of these things you'd normally need like a bespoke website for, and you don't need that anymore, which I think is pretty cool. I want to show you some examples of some really cool Koji linking bio... Just so you can see like how creative it is. So you don't... I don't want you just to look at mine and think, oh, that's fine, but that's not my vibe. It doesn't matter. There are so many different ones. We'll have really cool vibes. It's really customizable.

Evaluating Page Features and Engagement

The next thing I want you to look at when you're doing your audit is your page features. Now, what I recommend you do is check out this video. Now, when you're reviewing your use of these features, what you need to be looking for is whether or not you're using them correctly. Every single Instagram feature, whether it's your feed posts, your stories, your highlights, your Reels, whatever it is, they all have their own purpose, and they should all have their own objective.

Assessing Your Content Quality and Strategy

Okay, now the last section that I'm going to talk about today and give you tips on is how you audit your content. Now, this is a hard one, and this is one where I mean I know I've spoken about reasons why you should potentially invest in audit (it doesn't have to be mine previously in this video), but like this more than any other section is really why you should invest in an audit because you really need an outsider's point of view to effectively kind of analyze your content.

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